Itay Noy · Maximalism

Strap for Max 04

Takes 20 mm straps. Verified lug width, the straps that fit this model, and answers to the most common questions.

Lug width20 mm
Case diameter42 mm
ReferenceMAX04
FamilyMaximalism
MovementETA caliber 2824-2 hours, minutes, seconds | date
CaseStainless Steel

Spring bar

Swiss Standard universal spring bars

The right category for this model · 316L steel, all lug widths 13–26 mm

Straps for the Maximalism MAX04

Selected for the 20 mm lug width · workshop selection

All 20 mm straps →

The Maximalism MAX04, seen from the bench

The Itay Noy Maximalism MAX04 is a stainless steel watch with a 42.40mm case and 20mm lug width. It features the ETA Caliber 2824-2 automatic movement with hours, minutes, seconds, and date window at 3 o'clock. The case incorporates an integrated bracelet and showcases a three-dimensional architecture with layered volumes and bold angles, designed by Israeli watchmaker Itay Noy.

Frequently asked questions

What is the lug width of the Itay Noy Maximalism MAX04?

The Itay Noy Maximalism MAX04 features a 20mm lug width. This measurement represents the internal distance between the case lugs where the watch strap's spring bars attach. Verifying this specification before purchasing an aftermarket strap ensures perfect compatibility and prevents excessive play or installation issues.

Which strap material is recommended for the MAX04?

For the MAX04, we recommend materials that engage with its maximalist design philosophy: crocodile leather for absolute luxury impact, vegetable-tanned calf for sophisticated elegance, or NATO/rubber for a contemporary, utilitarian register. Your choice depends on the aesthetic contrast you seek: black alligatore creates audacity, aged brown introduces warmth, whilst technical materials emphasise the architectural character of the case.

How do I change the strap on the MAX04?

To change the strap, use a spring bar tool to gently compress the internal spring mechanism at each lug attachment point. Once released, the bar will slide free. Align the new strap's holes with the spring bars—ensuring they are exactly 20mm—and reinsert the bars until they click into place. Proper 20mm lugs guarantee correct fit and visual harmony.

Is the MAX04 compatible with quality aftermarket straps?

Yes, the MAX04 with its 20mm lug width is fully compatible with quality aftermarket straps. Milano Straps offers a curated selection of handcrafted straps in various materials—crocodile, calf, NATO, rubber—all tested for structural compatibility and aesthetic coherence with the stainless steel case.

How long does a leather strap last on the MAX04?

A quality leather strap's lifespan depends on usage, tanning method, and climate exposure. A well-crafted alligator or vegetable-tanned calf strap typically lasts 3–5 years with daily wear, with potential extension through protective treatments. Natural ageing increases aesthetic character without compromising structural integrity. Protecting the strap from excessive moisture and prolonged sun exposure significantly extends its service life.

The next step

The right strap isn't chosen. It is built, together.

From the atelier appointment to delivery, every step is made for those who know that things done well take time. Rare leathers, one piece at a time, eighteen months of warranty.

Request an appointment →

Casati Milano · Via XX Settembre 15, Milan · by appointment only