Milano Straps, always sensitive to the issue of sustainability and the ways in which a luxury product should be produced and distributed, has decided, in its small way, to contribute to the growth of an Eco-Luxury Positive economy.
Recently launched, the MSLabStraps line is a new series of eco-friendly NATO fabric straps made by recycling post-consumer plastic bottles collected in Northern Italy.
From one recycled plastic bottle, two MSLabStraps NATO straps are made.
Through a mechanical, non-chemical recycling process that is 100% Made in Italy certified throughout its fully traceable supply chain, the plastic from the bottles is shredded and transformed into high-quality, high-performance recycled polyester yarns for textile use.
The production of 1 kg of Newlife®, for the same quantity of virgin polymer, allows a reduction in energy consumption of 60%, CO2 emissions of 32%, and water consumption of 94%.