Rolex · Datejust 31

Strap for Datejust 31 Stainless Steel / Rose Gold / Fluted / Chocolate - Diamond / Jubilee

Takes 16 mm straps. Verified lug width, the straps that fit this model, and answers to the most common questions.

Lug width16 mm
Case diameter31 mm
Reference278271-0028
FamilyDatejust 31
MovementRolex caliber 2236 hours, minutes, seconds | date | chronometer
Year2019
CaseRose Gold, Stainless Steel

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Straps for the Datejust 31 278271-0028

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Frequently asked questions

What is the lug width of the Rolex Datejust 31 278271-0028?

The lug width is 16 millimetres. This measurement represents the distance between the case lugs and must be respected rigorously when selecting a strap. A lug width that is too wide or too narrow compromises buckle and keeper fit, creating aesthetic and functional issues. To verify precisely, use a digital calliper positioned perpendicular to the lugs.

What is the best strap for the Datejust 31 278271-0028?

For this bi-metal watch in Everose and steel, we recommend dark brown or black alligator, which enhances the case's sobriety. Alternatively, cognac shell cordovan dialogues elegantly with the warm pink tone of Everose, ageing nobly over time. For a sustainable option, vegetable-tanned calf maintains warm tones without chromatic conflict. The choice depends on intended use and personal aesthetic preference.

How do I change the strap on a Rolex Datejust 31?

Strap replacement requires a specialised tool to extract the lugs from the case. DIY is not advised: the risk of scratching the Everose case is high. Consult a qualified watchmaker or, better yet, commission a bespoke strap from an experienced artisan, who will teach the correct replacement procedure during initial fitting. Casati Milano provides detailed guidance via WhatsApp.

Can I use an aftermarket-compatible strap on the Datejust 31 278271-0028?

Yes, provided it features a 16-millimetre lug width and has been constructed to precise tolerances. A high-quality aftermarket strap preserves the watch's functional and aesthetic integrity. Avoid economical straps with approximate finishes: manufacturing quality directly reflects the wearing experience. Milano Straps offers artisanal 16mm straps built to Rolex specifications.

How long does a leather strap last on a Rolex Datejust 31?

Longevity depends on material and usage. Quality alligator lasts 3–5 years with daily wear. Shell cordovan, thanks to dense fibre, may last 5–7 years or longer, improving with patina. Vegetable-tanned calf requires greater maintenance and lasts approximately 2–3 years. Cotton NATO lasts 4–6 years. Regular maintenance—cleaning, protection from extreme humidity and perspiration—significantly extends strap lifespan.

The next step

The right strap isn't chosen. It is built, together.

From the atelier appointment to delivery, every step is made for those who know that things done well take time. Rare leathers, one piece at a time, eighteen months of warranty.

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Casati Milano · Via XX Settembre 15, Milan · by appointment only