Rolex · Datejust 31

Strap for Datejust 31 Stainless Steel/ Rose Gold / Fluted / Grey / Oyster

Takes 16 mm straps. Verified lug width, the straps that fit this model, and answers to the most common questions.

Lug width16 mm
Case diameter31 mm
Reference278271-0017
FamilyDatejust 31
MovementRolex caliber 2236 Hours, Minutes, Seconds | Date | Chronometer
CaseRose Gold, Stainless Steel

Spring bar

Spring bars for Rolex

The right category for this model · choose the 16 mm size

Straps for the Datejust 31 278271-0017

Selected for the 16 mm lug width

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The Datejust 31 278271-0017, seen from the bench

The Rolex Datejust 31 ref. 278271-0017 belongs to one of watchmaking's most enduring lineages, born in 1945 as the first wristwatch with automatic date display. This 31mm variant combines Oystersteel 904L and 18k Everose gold in Rolex's proprietary Rolesor construction, proportioned for smaller wrists without compromising build quality. The diamond-set dial and rose gold fluted bezel deliver formal character, while the Rolex 2236 manufacture movement with COSC certification ensures precision. Water-resistant to 100 metres with 16mm lug width.

Frequently asked questions

What is the lug width of the Rolex Datejust 31 ref. 278271-0017?

The lug width of the Rolex Datejust 31 ref. 278271-0017 is 16mm. This measurement must be taken with a calliper at the inner distance between the two lugs, as close to the case as possible. This is a specific dimension of the Datejust 31 and differs from the 20mm found on the Datejust 41 or Submariner models.

What is the best strap for the Rolex Datejust 31 278271-0017?

For the Datejust 31 in Everose Rolesor, a smooth alligator strap in bordeaux or cognac with an Everose gold buckle is the most coherent choice given the case materials. Vegetable-tanned calfskin is preferable for intensive daily wear, as it develops a natural patina over time. In both cases, the 16mm lug width must be observed precisely.

How do I change the strap on the Rolex Datejust 31 ref. 278271-0017?

To replace the strap, use a spring bar tool or a flat-head screwdriver to release the spring bars securing the strap to the lugs. Work on a soft surface to protect the polished Everose gold case. If in doubt, a watchmaker or the Casati Milano atelier can perform the fitting without risk of scratching the polished surfaces.

Are there aftermarket straps compatible with the Rolex Datejust 31 278271-0017?

Yes, there are many aftermarket straps compatible with the Rolex Datejust 31, provided they feature a 16mm lug width. Milanostraps.it offers a curated selection of 16mm straps in leather, rubber and nylon, specifically calibrated for this model. Casati Milano straps are handcrafted from selected materials and carry an 18-month guarantee against manufacturing defects.

How long does a leather strap last on the Rolex Datejust 31?

The lifespan of a leather strap depends on the material, care and frequency of use. A quality alligator strap, kept away from excessive moisture and perspiration, maintains structural integrity for 3 to 5 years with regular use. Vegetable-tanned calfskin develops a patina but is more sensitive to water. Avoiding prolonged exposure to moisture and applying leather conditioner every 3 to 4 months will significantly extend the strap's life.

The next step

The right strap isn't chosen. It is built, together.

From the atelier appointment to delivery, every step is made for those who know that things done well take time. Rare leathers, one piece at a time, eighteen months of warranty.

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Casati Milano · Via XX Settembre 15, Milan · by appointment only