Rolex · Datejust 31

Strap for Datejust 31 Stainless Steel/ Rose Gold / Fluted / Chocolate - Roman / Jubilee

Takes 16 mm straps. Verified lug width, the straps that fit this model, and answers to the most common questions.

Lug width16 mm
Case diameter31 mm
Reference278271-0004
FamilyDatejust 31
MovementRolex caliber 2236 hours, minutes, seconds | date | chronometer
Year2019
CaseRose Gold, Stainless Steel

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The Datejust 31 278271-0004, seen from the bench

The Rolex Datejust 31 reference 278271-0004 features a 31mm case in Everose Rolesor, combining Oystersteel and 18ct Everose gold. Launched in 1945 as the first integrated chronograph with date, the Datejust remains defined by its fluted bezel, Jubilee dial, and Oyster case. The 278271-0004 distinguishes itself with a diamond-set bezel in brilliant round diamonds. The mechanical heart is the Rolex 2236 caliber, a manufacture movement with Syloxi balance wheel in silicon and COSC chronometer certification. The 31mm case diameter pairs with contained thickness and Oystersteel construction, based on 904L alloy known for corrosion resistance. The lug width is 16mm.

Frequently asked questions

What is the lug width of the Rolex Datejust 31 278271-0004?

The Rolex Datejust 31 reference 278271-0004 has a lug width of 16mm. This is a non-standard size in the aftermarket strap segment. Before purchasing a replacement strap, it is essential to confirm the measurement using digital callipers positioned between the lugs at the point of strap attachment.

What is the best strap for the Rolex Datejust 31 278271-0004?

For the Datejust 31 in Everose Rolesor, a vegetable-tanned alligator strap in burgundy or cognac tones is the most harmonious choice, reflecting the warm hues of the rose gold case. Alternatively, navy blue or forest green calf leather creates an elegant contrast against the typically white mother-of-pearl dial. Vulcanised rubber is recommended for frequent use in conditions where the case's water resistance becomes relevant.

How do you change the strap on a Rolex Datejust 31?

The strap on the Datejust 31 is secured via spring bars fitted into the case lugs. To remove it, insert a suitable spring bar tool into the notch on the 16mm spring bar, compress it and slide the strap free. No specialist watchmaking tools are required, though it is advisable to work on a soft surface to protect the case from scratches.

Are there aftermarket straps compatible with the Rolex Datejust 31 278271-0004?

Yes. Aftermarket straps with a 16mm attachment are compatible with the Datejust 31, provided they feature pre-curved ends designed to follow the profile of the Oyster case's horn lugs. Milanostraps.it offers a curated selection of handcrafted 16mm straps in various materials, specifically made to sit correctly against the Rolex case.

How long does a leather strap last on a Rolex Datejust 31?

Longevity depends on material and usage. A quality vegetable-tanned alligator strap, properly maintained — rotated with other straps, kept away from prolonged moisture, occasionally treated with leather conditioner — can retain its structural and aesthetic integrity for three to five years. Shell cordovan, owing to its dense fibre structure, typically lasts longer and develops a distinctive patina over time. Calf leather straps have shorter lifespans but are more economical to replace.

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