Rolex · Datejust 31
Strap for Datejust 31 Yellow Gold / Fluted / Black MOP / Oyster
Takes 16 mm straps. Verified lug width, the straps that fit this model, and answers to the most common questions.
Lug width
Straps for the Datejust 31 278278-0037
Selected for the 16 mm lug width
The Datejust 31 278278-0037, seen from the bench
Frequently asked questions
What is the lug width of the Rolex Datejust 31 278278-0037?
The Rolex Datejust 31 reference 278278-0037 has a lug width of 16mm. This dimension is specific to the 31mm case family and requires straps manufactured to that precise tolerance. Before purchasing, it is advisable to verify the measurement using a digital calliper inserted between the lugs with the watch lying flat and at rest.
What is the best strap for the Rolex Datejust 31 278278-0037?
For a Datejust 31 in yellow gold, alligator mississippiensis with a centred scale pattern in black or midnight blue offers the finest balance between formal elegance and visual coherence with the precious metal. For a more tailored register, shell cordovan in cognac or bordeaux develops a remarkable patina over time. In both cases, a yellow gold or gold-tone deployant clasp is recommended for visual symmetry and security.
How do you change the strap on a Rolex Datejust 31?
Strap replacement requires a Y-shaped or fine-tipped spring bar tool. Insert the tool into the spring bar slot on the inner side of the lug, compress gently until the pin releases, then remove the strap. Insert the new strap ensuring both spring bars are fully seated. It is recommended to rest the dial face-down on a soft cloth throughout the operation to protect the yellow gold case from scratching.
Are there aftermarket straps compatible with the Rolex Datejust 31 278278-0037?
Yes. The quality aftermarket offers handcrafted straps at 16mm lug width that are fully compatible with the Datejust 31 278278-0037. Milano Straps provides both ready-to-ship options online and bespoke commissions through the Casati Milano atelier, with personalised leather selection, finishing and clasp options. It is essential that the strap measures exactly 16mm at the lug end and features stainless steel spring bars to prevent corrosion over time.
How long does a leather strap last on a Rolex Datejust 31?
Longevity depends on the material and conditions of use. A quality alligator strap worn daily with proper care and rotated with others typically lasts between two and four years before showing structural wear at the stitching or central hole. Shell cordovan, owing to its dense fibre structure, tends to last longer. Frequent exposure to perspiration, water or heat accelerates deterioration: leather straps are not suited for use in water.
The next step
The right strap isn't chosen. It is built, together.
From the atelier appointment to delivery, every step is made for those who know that things done well take time. Rare leathers, one piece at a time, eighteen months of warranty.
Request an appointment →Casati Milano · Via XX Settembre 15, Milan · by appointment only

